MHI employees and executives along with team members from the Houston affiliate of Susan G. Komen for the Cure celebrated a donation made by MHI to the organization dedicated to raising awareness of and finding a cure for breast cancer.
Houston, TX (July 1, 2011)... – McGuyer Homebuilders, Inc. (MHI) through its signature brands Plantation Homes, Coventry Homes, Pioneer Homes and Carmel Builders, celebrated a donation made to the Houston affiliate of Susan G. Komen for the Cure. The first large Houston home builder to partner the organization, MHI recently donated a part of the proceeds from the sale of its homes.
The donation is the result of the company's "Built for the Cure" Marketing
campaign that is dedicated to raising awareness of and finding a cure for breast cancer.
To celebrate the successful raising of funds for the Houston Affiliate of Susan G. Komen for the cure, MHI employees, executives, and Komen Affiliate team members celebrated the event with a small reception at the builder's corporate office. It was also announced at the event that the company team "Built for the Cure" will participate in this year's Komen Race for the Cure held on Saturday, October 1, 2011 in Downtown Houston.
Known for its award winning home designs, MHI and its brands have also become known for successful efforts in giving back to the community.
In addition to the announcement of the company’s commitment to the Houston affiliate of Susan G. Komen for the Cure, MHI is now a sponsor of the organization’s Impact Awards.
Plantation Homes is a platinum sponsor of this important event that was established to honor grant recipients and outstanding donors and volunteers. The event is also designed to inform the community of where and how money raised at the various events will be used.
The "Built for the Cure" marketing campaign, complete with the Houston affiliate of the Susan G. Komen for the Cure logo and signature pink ribbon, is a focal point of all of the company's marketing efforts from signs welcoming Realtors and new-home shoppers in model homes throughout the Houston area, to print and electronic media.
In addition to increasing an awareness of the disease, buyers of all MHI builder brands recognize the fact that a portion of the proceeds from their new home will be donated be donated to the organization known for bringing worldwide attention to breast cancer; with the money going directly to the Houston Affiliate of Susan G. Komen for the Cure.